2026 Media Kit · For B2B Partners

Happy At Work Podcast: Media Kit for B2B Partners

An engaging content ecosystem for HR & business leaders, founders, and conference & award organizers — worldwide.

Happy@Work Ecosystem

Our resources

Five connected channels reaching HR leaders, founders, marketers and C-level executives — combine them for an integrated campaign.

Flagship Podcast

Happy@Work

Conversations on workplace happiness, people strategy and the future of work — available in English and Portuguese.

Spotify · Apple Podcasts · YouTube

Sister Podcast

Go Global: Personal Branding Beyond Borders

Stories of founders and leaders scaling reputation, talent and business across international markets.

English · global guest roster

LinkedIn

Happy@Work Showcase + Tatiana Koval

Showcase page plus a 22K-strong personal profile — co-authored posts, native features and direct tagging.

21,300+ combined followers

Newsletter

Happy@Work Email

Curated insights for HR, founders and people leaders. High intent, low unsubscribe, premium audience.

6,500+ subscribers · 16.8% open rate

Owned Media

happyatwork.space Blog

Long-form articles, partner features and SEO-driven content hub for the wider Happy@Work community.

Evergreen brand placements

Ecosystem Overview

The numbers behind the network

A multi-channel community of senior decision-makers, growing month over month across owned, social, and audio surfaces.

LinkedIn Network
21,300+

Premium Followers

YouTube Channel
2,290+

Subscribers · 48,000+ Total Views

Email Community
6,500+

Active B2B Subscribers

Audio Growth
Rapidly expanding

Spotify & Apple Podcasts audience

Audience Demographics

Who you'll be talking to

High-intent professionals shaping people strategy and executive culture inside mid-market and enterprise companies.

Decision-maker concentration

Aged 25–44
63.9%HR Directors, People leads & C-level
25–44Other brackets · 36.1%

Gender split

Men67%
Women33%

Partnership Opportunities

Information support for events, conferences & awards

Two focused formats — a core media partnership for events, and a dedicated podcast series built for awards.

Core Package

Event Information Support

End-to-end media partnership for conferences, summits and professional events.

  • 3 LinkedIn posts before the event + a wrap-up publication
  • 3 newsletter announcements to 6,500+ subscribers
  • Interview with the organizer on one of our podcasts
  • Interviews with keynote speakers as podcast guests

Ideal for conference organizers, summits and B2B professional events.

Request this package
For Awards
Special Option · Awards

Winner's Spotlight Podcast Series

Turn recognition into thought leadership — a dedicated interview series for award winners, finalists and judges.

  • Dedicated podcast series for selected winners, finalists & judges
  • Choice of platform: Happy@Work (EN), Happy@Work (PT), or Go Global
  • Cross-promotion on LinkedIn and newsletter
  • International audience of HR & business leaders

Themes we cover

  • Innovative projects & practices
  • Leadership lessons
  • Employer branding & people strategy
  • Entrepreneurship & international growth
  • Personal journeys & career insights
  • Challenges, failures & lessons learned

Built for award organizers with a global HR or business focus.

Launch a Winner's Spotlight

Partnership Inquiry

Let's Build a Partnership

Tell us about your brand and goals. Tatiana Koval will personally reply with a tailored proposal — typically within one business day.

ContactTatiana Koval
Response time< 24 hours
MarketsUS · UK · EU